Guide · Choosing a partner

Ten questions to ask a corporate gifting vendor

Most gifting quotes look similar on a spreadsheet. The differences show up six weeks later, when the boxes arrive at the wrong office in the wrong colour. These are the questions that surface those differences before you commit.

By The Gift Axis team ·Updated 1 August 2026 ·7 min read
Short answer

Ask about mockups, freight and the MOQ threshold for customisation before you ask about price. A vendor who sends real branded mockups, quotes freight separately, and is precise about what changes at 100 kits is describing a process they actually run. One who answers all three vaguely is a reseller forwarding your brief to someone else.

  • Real mockups of your branding — not stock catalogue images
  • Freight quoted separately, on actuals, against your real address list
  • A clear answer on what full customisation requires
  • A named person who owns your order end to end

Corporate gifting in India has a low barrier to entry. Anyone with a supplier contact and a PDF catalogue can quote on your brief, and many do. That is not automatically bad — but you should know whether the company quoting is producing your kits or forwarding your email. The questions below are designed to make that obvious.

The ten questions

1. Can I see a mockup with our branding before I commit?

The single most useful question. Stock catalogue photos tell you nothing about how your logo sits on that box in your brand colour. A vendor who produces real mockups is doing design work in house; one who sends the manufacturer’s photos with your logo pasted on is not.

2. Is freight included, and how is it calculated?

Freight should be quoted separately on actuals, against your actual address split. A bundled per-unit price that "includes delivery" is carrying an estimate with margin in it, and it hides the cost of the thing most likely to change: where the kits go.

3. What changes at your MOQ thresholds?

Every gifting supplier has a quantity at which bespoke work becomes possible. Ours is 100 kits — below that, ready-stock kits with product and box branding; at and above, fully custom contents, packaging and white-labelling. A vendor who cannot state their threshold precisely has not thought about production.

4. Can you deliver to multiple addresses, and what does that cost?

Increasingly the real question, with hybrid teams. Ask specifically about individual home addresses across many pincodes, not just "multiple offices". The additional freight should be quoted on actuals against your real list.

5. Who owns my order, and how do I reach them?

Gifting projects have a compressed middle where four things happen at once. You want one named person accountable across sourcing, production and dispatch — not a shared inbox that routes you to a different person each time.

6. What is your production lead time, honestly?

Ask for the timeline in stages: design approval, production, kitting, dispatch. A vendor who gives a single number for "delivery" has not planned it. Near Diwali, ask what they will not be able to do at your timeline — a straight answer here is a strong signal.

7. Can you white-label completely?

If a recipient can tell who supplied the kit, it is not white-labelled. Check packaging, inserts, invoices and courier documentation, not just the box.

8. What happens if something arrives damaged or wrong?

Ask before you need to know. Who handles replacement, who pays freight on it, and how fast. Vagueness here is expensive later, particularly on time-bound festive delivery.

9. Are you quoting from stock or producing this?

Both are legitimate, and they have different risks. Stock is fast but constrained; produced is flexible but needs lead time. What matters is that the vendor tells you which one you are buying.

10. Can I speak to the person who will actually run this?

Sales and delivery are often different people at gifting companies. Meeting the second one before you sign tells you more than any deck.

Red flags

A comparison checklist

Take this to every vendor you shortlist and fill it in the same way for each. Comparing on price alone is how gifting projects go wrong.

CheckWhat good looks like
MockupsReal visuals of your branding, before commitment
FreightQuoted separately, on actuals, against your address list
MOQ thresholdsA specific number, with a clear before/after
Multi-addressHome-address delivery supported, cost stated
OwnershipOne named contact across the whole order
Lead timeBroken into stages, with honest limits
White-labelPackaging, inserts and paperwork all unbranded
Failure handlingStated replacement process and who pays
LocationA real, verifiable business address

For the record, our answers: mockups within 48 hours of a brief; freight quoted separately on actuals; MOQ 20 kits with full customisation from 100; multi-address and home delivery from 100 kits; complete white-labelling; and a real address in Vishwas Nagar, Shahdara, Delhi. Ask our competitors the same ten questions — that is the point of the list.

Common questions

How do I choose a corporate gifting company in India?

Judge on process, not catalogue. Ask whether they will produce mockups with your branding before you commit, how freight is calculated, what changes at their MOQ thresholds, and who owns your order end to end. Vendors who answer those precisely are describing work they actually do.

What questions should I ask a gifting vendor before ordering?

The essentials: can I see a branded mockup first; is freight separate and quoted on actuals; what is your MOQ and what changes above it; can you ship to individual home addresses; who is my single point of contact; and what happens if something arrives damaged.

Should freight be included in the per-unit price?

No — it is better quoted separately on actuals. Bundled freight is an estimate carrying margin, and it obscures the cost of address changes, which are the most common late change in any gifting project.

What is a normal MOQ for corporate gifting in India?

It varies widely. Ours is 20 kits, with full customisation and white-labelling from 100. What matters more than the number is whether the vendor can state precisely what changes above and below their threshold.

How can I tell if a gifting vendor is a reseller?

Ask who is producing the kits and request mockups of your own branding. Resellers tend to answer with stock catalogue images, vague lead times and a single bundled price, because they are forwarding your brief rather than planning production.

How far ahead should I choose a vendor for Diwali?

Shortlist and brief by late August or early September for Diwali. That leaves room for mockups, a sampling round, custom packaging and a delivery window that is not fighting peak courier load.

Ask us all ten.

Send your brief and see how the answers come back — mockups, freight and timelines, in writing, within 48 hours.

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